Notes from our projects
Practical articles for business owners in Poland about websites, Google Ads and automation.
Cookies and the privacy policy on a company website in the EU: what the law requires
The EU rules for cookies, the banner rules European regulators agree on, the limits of Google Consent Mode and a five-minute self-check, with mistakes we found on live sites, our own included.
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Optimising business processes with a CRM: what we built for a recruitment agency
A CRM speeds work up only when it copies the real process. What we built for a recruitment agency that kept candidates in more than 10 Excel sheets, and what we left out on purpose.
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SEO or Google Ads: where to start promoting your website
If you need enquiries this month, start with ads on a few service queries and build basic SEO into the site anyway. Here is when SEO should come first instead.
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What a company website must have: a checklist
What a company site needs before it goes live: a clear first screen, one-tap contact, speed on phones, proof, the Polish legal minimum and a domain you own.
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Business process automation: practical examples for a small company
Start with the task someone repeats by hand every week. Four examples from small businesses in Poland, from enquiry handling to KSeF invoices.
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